The label is structured to guarantee that restaurants and food establishments in Mérida respect three important elements: promotion of the local economy through the use of local ingredients and products; observance of the best environmental practices, from waste reduction to the use of urban gardens; finally apply a clear communication strategy of the SDGs to clients, staff, suppliers and value chain.

It is a label for gastronomic best practices which seeks to recognise and motivate those restaurants and businesses that practice local consumption, had made implementations to its infrastructure, processes and systems in order to reach or move through sustainability actions, and also communicate and share these two elements to the resident community and visitors in order to increase consciousness.

Expected outcomes: The accreditation of between 20 or 30 restaurants within the first year and thousands of people impacted by the communication actions.

Target Audience: Residents, Private sector, Visitors.

Partners: Government, Private sector.

Date is to be confirmed.